Enduraprep | Global Triathlon, Cycling & Running Coaching & Testing Specialists
Meet the Team
About Lawrence Cronk
Lawrence is an endurance coach who loves helping athletes discover what they’re capable of. His sporting journey started with cricket—representing Wales at youth level and joining the MCC Universities Centre of Excellence in Cardiff—where a fitness test sparked a lifelong fascination with performance.
After a stint in finance, he moved into the fitness industry as a personal trainer, then progressed to gym management, athlete testing, swim coaching, and ultimately full-time endurance coaching. Along the way he kept competing across swim, bike, and run. Lawrence now lives in Slovenia and coaches athletes in the UK, Europe, Australia, the USA, and the Middle East.
Selected Achievements
- Great Britain Age-Group representation at European & World Long-Distance Triathlon Championships
- Multiple IRONMAN finishes
- Podiums at middle- and long-distance triathlon
- ÖtillÖ SwimRun World Championships qualification (with wife, Laura)
- Multiple ultra-marathon finishes, including a 5-day run across Iceland
- 3-man non-stop relay ride across the USA
- Non-stop 26-hour gravel ride across Wales
- Haute Route Dolomites 5-day stage race
- Leadville 100 MTB — sub-9 hours
Qualifications
- IRONMAN Certified Coach
- TrainingPeaks Accredited Coach
- Swimming Teacher
- Personal Trainer
- British Cycling Level 3 Guide
- First Aid
About Craig Burrows
Craig is an endurance coach with a lifelong love of sport—he’s raced IRONMAN, marathons, time trials and ultra-distance bike events. Driven by curiosity and a practical, data-led approach, he’s constantly refining how he coaches and how he trains.
Craig leads our VO2 max and Resting Metabolic Rate (RMR) testing in South Wales and remotely coaches athletes across the UK.
Selected Achievements
- Multiple IRONMAN finishes
- Podiums at middle-distance triathlon
- South-to-North Wales cycling record holder
- Multiple London Marathon finishes
- Great Britain Age-Group qualification for European middle-distance triathlon
About Laura Cronk
After a decade working in the environmental sector, Laura retrained to pursue her passion for public health and food. She graduated with a First Class Honours degree in Nutrition from Cardiff Metropolitan University.
Her degree is accredited by the Association for Nutrition (AfN), which means the advice she provides is grounded in current scientific evidence. No fads—just simple, sustainable guidance that supports long-term health.
How Laura Helps
- Everyday nutrition for long-term health
- Evidence-based, practical recommendations
- Support that fits your lifestyle and goals
Contact Us
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